Findings Results from a pattern of 919 tourists present that vacationers in the profit segmentation cluster had intentions to revisit the destination but they had been unlikely to recommend it to others. Another finding indicates that advertising campaigns on totally different advertising media types may need completely different outcomes when focusing on totally different actions. Originality/value Leaning on the foundations of the marketing literature and the market segmentation principle, this research attempts to create a theoretical contribution that can be used to section international vacationers primarily based on their travel motivations. Additionally, this examine highlights the ability of conditional chance strategy, as it could probably be of more worth than the predominant path coefficient strategy. Shares places on free Investor Events all yr long throughout the country. They provide a possibility for investors to learn extra about companies on the stock market and pay attention to from a spread of …